Inspired by the fact that the Meroe were cotton weavers, the icon encapsulates the nature of textile production by mimicking the art of weaving through the interlacing of Arabic calligraphy. The letters used spell out the name Meroë in Arabic.
The use of angular dots, as opposed to circular ones, highlight the traces of the ancient Egyptian civilization in the city of Meroe.
The use of angular dots, as opposed to circular ones, highlight the traces of the ancient Egyptian civilization in the city of Meroe.
– INTERIOR DESIGN PROPOSAL –
The idea was to differentiate Meroe from from similar brands, not only in merchandise but also via interior design. The store's impact on the customer must be a memorable one and should signify the "Meroe experience."
a very rigid, systematic, traditional commerical linen store layout.
DIAGONAL LINES
Just like the logo, the space could be more interesting if the furniture was placed diagonally as opposed to one after the other in rows.
DIAGONAL LINES
An example of the use of diagonal-oriented furniture.
GEOMETRIC WALL NICHES
To decrease the use of "armoires" and wall units, simple / minimal wall niches can be made into designated walls and used to display products.
MINIMALIST vs. TRADITIONAL BUREAUS
Using less bulky bureaus with curved corners will not only modernize the store but will also compliment the curves in the logo's Arabic typography.
Using less bulky bureaus with curved corners will not only modernize the store but will also compliment the curves in the logo's Arabic typography.
PILLOWED WALL
A wall in the store could be completely pillowed [as pictured], therefore flaunting Meroe's top quality textiles and combines coziness / comfort with the store's ultra modern design.
MODERN vs. CLASSIC CANOPY BED
Canopy beds tend to look frilly / feminine but they can be modernized by draping fabric over a minimalist base [as pictured]. The is will show off the quality of Meroe's fabric and make it center of attention.